5 Mascara Formulas to Elevate Your Lashes

A good mascara should enhance your lashes by lengthening, volumizing and beautifying them, making the eyes appear larger and more youthful.

The Lancôme Lash Idôle Mascara targets and volumizes every single lash for instant lift, length and volume. The curved mascara wand pushes up and fans out lashes for an open eye effect that lasts 24 hours. The 360 micro-bristles grab hold of every lash from root to tip, ensuring longer eyelashes without any clumps. The gel formula doesn’t weigh on lashes, leaving them feathery soft, without any flaking.

You’ll love the extreme wear and extraordinary length of the Estee Lauder Double Wear Zero Smudge Mascara. The formula contains innovative polymers that lock in the mascara, ensuring it sits put on lashes without flaking off. Micro-fibre bristles work deep in the lash bed to comb and detangle lashes for super separation from root to tip. The formula offers 15-hours of staying power and is temperature, humidity and perspiration proof.

Think of the Clinique High Impact Mascara as providing instant drama for the lashes. It works by creating lusher, plusher and bolder lashes by kicking up the volume and length of each and every eyelash. This is a real iconic formula that draws attention to the eyes.

Want longer, thicker and more lush lashes? Try the Revlon Mega Mutliplier Mascara that has fibres sealed in tiny, flexible tubes that wrap and extend the lashes. The formula won’t flake or smudge and rinses off easily with warm water.

If it’s lash volume you’re after, opt for the Revlon Volumizing Mascara NWP that has an ultra-creamy formula infused with nourishing olive oil to give lashes a soft, fanned out look. The “turn it up” brush is designed with wavy filaments to hug every lash. The formula won’t smudge or flake for 24 hours.


Choose a bi-phase eye makeup remover. The formula contains two parts: oil to remove mascara and a water to cleanse. They are very effective at removing even the longest wearing formulas (and can be used on lips too)

Press a cotton pad soaked in remover on the eye for 30 seconds. This allows the solvents to dissolve the polymers and pigments and break down the mascara for easy removal.

Use an eye cream after cleansing. This will soothe any dryness or irritation and prevent lines and wrinkles.

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